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No sense, no deal

October 22, 2019 By ID-webmaster

By Ewandro Magalhaes The cost of poor communication In early 2014, companies catering to an increasingly international client base rushed to have their websites localized in as many languages as possible. They did so under the spell of a report from a US-based independent research firm specializing in global business. Through surveys of over 3,000 consumers in non-English … [Read more...]

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