AVD

Audiovisual Division Part of the American Translators Association

A Division of the American Translators' Association
Privacy & Cookies: This site uses cookies. By continuing to use this website, you agree to their use.
To find out more, including how to control cookies, see here: Cookie Policy
  • Home
  • About Us
    • What
    • Why
    • Who
  • Deep Focus
    • Deep Focus, AVD’s quarterly newsletter
    • Deep Focus, Issue 1
    • Deep Focus, Issue 2
    • Deep Focus, Issue 3
    • Deep Focus, Issue 4
    • Deep Focus, Issue 5
    • Deep Focus, Issue 6
    • Deep Focus, Issue 7
    • Deep Focus, Issue 8
    • Deep Focus, Issue 9
    • Deep Focus, Issue 10
    • Deep Focus, Issue 12.
    • Deep Focus, Issue 11
  • AVD Events
    • AVD Meetups
    • IG Lives
    • International Events for Audiovisual Linguists
    • ATA 60, Palm Springs, 2019
    • ATA 61, Virtual Event, 2020
    • ATA 62, Minneapolis, 2021
    • ATA 63, Los Angeles, 2022
  • Blog
    • Publications of interest
    • Blog
  • Education
    • Professional Development Program
    • Mentoring Program for ATA Members
    • Webinar Series
  • Resources
    • Resources
    • Webinar Series
  • Get In Touch

Deep Focus 12: Editorial

December 16, 2021 By Webmaster

Dear readers,

Our fall issue is finally here! As always, we hope to bring visibility to our translation field with firsthand articles from practitioners and industry stakeholders.

In this issue, we introduce our brand-new column Snap, Crackle, and Pop Culture: References from Both Sides of the Pond, which aims to shed a light on cultural references from the US and the UK. There is also a special piece by our AVD Administrator where she shares some of her amazing expertise on principles of subtitle timing. Additionally, a seasoned subtitler shares useful tips to maximize mental skills on the job, a jewel about web-based suite of tools for video localization, and even a case study on a tricky topic-specific Netflix show localization.

Thanks to those who took part in our annual ATA62 Conference in Minneapolis, which brought a lot of us a very deserved and longed-for chance to reconnect with friends and colleagues.

As we are just coming out of the annual conference season, we will be featuring our yearly AVD perspective by looking back on Minneapolis @ ATA62 and other important audiovisual translation-related conferences in our coming winter issue, so keep an eye out for it.

These are happy times here at AVD as through our very own Lucía we recently welcomed baby Sofia, the latest addition to our LC extended family!

A special shout out to Michelle Bradley for her solidarity and eagle-eyed skills giving our issue’s layout the final proof.

Lastly, we proudly share ATA’s open letter tackling claims made about a “shortage of professional translators and subtitlers” that bravely sets the record straight by bringing to light the actual crux of the matter in our profession in the entertainment industry: addressing working conditions.

Happy reading!

Ana Gabriela González Meade, M.A.
Deep Focus Editor

Filed Under: Deep Focus 12, From the Editor, Newsletter

ATA banner

Read issue 14 of Deep Focus!

Click to dodwnload issue 14 of Deep Focus!

Search our website

Tweets by ATA_AVDivision

Tag Cloud

60th ATA Conference 2018 2019 2020 accessibility Accessible Filmmaking Ana G. González Meade Ana Salotti Audiodescription Berlin Closed Captioning conferences COVID-19 deaf and hard-of-hearing DeborahWexler Deep Focus Deep Focus Issue 1 Deep Focus Issue 2 Deep Focus Issue 3 Deep Focus Issue 4 Deep Focus Issue 5 Deep Focus Issue 6 Deep Focus Issue 7 Deep Focus Issue 11 Dubbing Languages & The Media Letter from our Administrator Letter from the Editor Mara Campbell Media for All 8 mentor Mentoring Program Netflix Pablo Romero-Fresco pivot language templates Quality Respeaking SDH Software Series Speech recognition softwares Stockholm University Subtitling technology Timed master templates Video Game localization

Copyright © 2023 · ATA Audiovisual Division