by Alex Joffe According to Statista, the global localization industry has been enjoying steady growth over the past decade, almost doubling in size. The creative industries, which encompass arts and culture, marketing and advertising, media and publishing, as well as gaming, constitute the highest-growth sector globally in the localization space. Streaming content localization has been […]
We Kicked off 2021 with 2 More Instagram Lives
by Daniela Costa January: Dubbing with Elodie Powers We started 2021 by interviewing Elodie Powers, Director of Global Streaming and Broadcast at Keywords Studios. She shared with us how COVID-19 affected their dubbing and postproduction process and how her team dealt with new circumstances. The company has teams in China and Italy, so they had […]
Introducing “Subtitling: Concepts and Practices” – Book Review
by Jorge Díaz Cintas & Aline Remael Subtitling has been around since the first half of the 20th century and has taken on many shapes and forms since then. With online activity increasing in virtually all domains of our preeminently audiovisual globalized cultures, its importance is growing exponentially. Subtitling: Concepts and Practices provides students, researchers, […]
Revisiting Translation Environment Tools (TEnTs) for Subtitling: Can We Use TMs and TBs to Translate TV Series?
by Damián Santilli I’ve always loved technology, and during my years at university studying translation back in the early 2000s, I quickly realized that I would always be able to link my passion for computers with translation. Additionally, I have always also been a movie buff, so that’s why I knew I had to become […]
Getting the Ball Rolling on Accessible Streaming
By Mariella Di Bua Do you agree that innovation arises from a vision? Or do you think it stems from mere observation? I’d like to share a story of innovation with you. This innovation is the result of both: a vision and observation. And it put a service considered ordinary by most at the fingertips […]
New Technologies in AVT and Why Translators Need to Adapt to Survive
by Mara Campbell Not so many years ago, we were able to successfully manage life and work with only landlines, snail mail, and fax machines. But today, our world is dominated by a myriad of accessible and affordable technologies, and we can all agree there are benefits. Technology in everyday life helps us save time, […]