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Audiovisual Division Part of the American Translators Association

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Software Series 4: Amara Review

May 12, 2020 By Webmaster

by Ana Lis Salotti This is the fourth instalment of the AVD technology column. This time I’ll review the cloud-based subtitle editor Amara (https://amara.org/en/). Developed by the non-profit Participatory Culture Foundation (PCF) in 2011, Amara offers two subtitling products: a free platform, and an enterprise platform with three pricing tiers. The free platform is actually […]

Filed Under: Deep Focus 6, Newsletter, Software Series Tagged With: 2020, Amara, Ana Salotti, Deep Focus, Deep Focus Issue 6, software, Software Series, Subtitling

3 Tools for Increased Efficiency and Productivity in Audiovisual Translation

May 11, 2020 By Webmaster

by Nora Díaz With ever-increasing pressures to produce high-quality work under tighter deadlines, tools that help translators work faster and more efficiently are a welcome addition to our toolbox. This article will provide an overview of three such tools: one for speech recognition, one for CATtool integration and one for custom shortcuts and macros. Dragon […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, AutoHotkey, Deep Focus, Deep Focus Issue 6, Dragon Naturally Speaking, Nora Díaz, SDL Trados Subtitling Plug-In, Speech recognition softwares, Subtitling

Audiovisual Translation Practice: A Movie Trailer Genre Analysis

May 11, 2020 By Webmaster

by Ana G. González Meade Why movie trailers? A growing number of people all over the world are making use of an assortment of audiovisual products, particularly subtitled media, which raises doubts about the limited research in the field. Therefore, it seems imperative to subject a medium with such wide-ranging ramifications to much more detailed […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, Ana G. González Meade, Deep Focus, Deep Focus Issue 6, movie trailers, Subtitling

The Road To The Olympics: How and Why We Took On Live Audio Description

May 11, 2020 By Webmaster

by Diane Johnson If you were blind how would you be able to keep up on a trending topic like the Olympics? At Descriptive Video Works (DVW), we have been making recorded television programming accessible to people who are vision impaired and blind for 16 years. We started in Canada 2003 and then opened up […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, accessibility, Audiodescription, blind, Deep Focus, Deep Focus Issue 6, Diane Johnson, Olympics

Pivot Languages in Subtitling

May 11, 2020 By Webmaster

by Dietlinde DuPlessis If you translate subtitles for streaming services into languages other than English, you most likely have received pivot-language assignments. If you are a native English speaker, you might have been asked to produce templates for pivot translations. If you are not familiar with the term pivot language, here is a short definition: […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, Deep Focus, Deep Focus Issue 6, Dietlinde DuPlessis, Netflix, Subtitling, Timed master templates

Getting Out of Your Comfort Zone: Translating Subtitles from Foreign Audio and an English Template

May 11, 2020 By Webmaster

by Daniela Costa The growth of streaming isn’t surprising. From music and audiovisual content to podcasts, technology has helped these new platforms showcase original works. In recent years, there has been a surge in Netflix’s non-English materials. 50% of subscribers watch foreign-language shows when only 30% of viewers did so a couple of years ago¹. […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, Daniela Costa, Deep Focus, Deep Focus Issue 6, Netflix, Subtitling, Timed master templates

A Whole Different Level of Localization

May 11, 2020 By Webmaster

by Mara Campbell You probably heard of or watched the Norwegian show Norsemen (Vikingane) or the Welsh show Hinterland (Y Gwyll). One a comedy and the other a noir police procedural, they do not seem to have much in common, except for the cold, humid weather they depict. Apart from the English versions available on […]

Filed Under: Deep Focus 6, Newsletter Tagged With: 2020, Accessible Filmmaking, alternative version, Deep Focus, Deep Focus Issue 6, Dubbing, Mara Campbell, Netflix

On the Audiovisual Radar: April-June 2020 Audiovisual Translation-Related International Events

May 11, 2020 By Webmaster

1ª Conferência Internacional de Audiovisual da Aptrad 1st International Aptrad Audiovisual Conference CANCELLED When: Apr 3 – 4, 2020 Where: Instituto Superior de Contabilidade e Administracao do Porto, R. Jaime Lopes Amorim s/n, 4465-004 Matosinhos, Portugal Description: PATHS TO AN ACCESSIBLE WORLD The audiovisual industry today is producing more material than ever and the impact […]

Filed Under: Deep Focus 6, Newsletter, On the Adiovisual Radar Tagged With: 2020, accessibility, conferences, deaf and hard-of-hearing, Deep Focus Issue 6, On the Audiovisual Radar, Video Game localization

Deep Focus 6: Editorial

May 11, 2020 By Webmaster

by Ana G. González Meade Dear Audiovisual Division members, I hope this finds all of you healthy and taking the best possible measures as we stand together through these trying times. Initially, I had planned for this editorial to be a warm and happy welcome to the global arrival of spring, along with our sixth […]

Filed Under: Deep Focus 6, From the Editor Tagged With: 2020, Ana G. González Meade, COVID-19, Deep Focus, Deep Focus Issue 6, Letter from the Editor

Deep Focus 6: Letter from our Administrator

May 11, 2020 By Webmaster

by Deborah Wexler Dear readers, In these unthinkable times, we are being reminded of the fragility of life. As we try to absorb the news, the uncertainty affects our day cycles, sleep cycles, mental health, income and, in some cases, causes severe hardship. Some of us are lucky to be at home with our families. […]

Filed Under: Deep Focus 6, From the Administrator, Newsletter Tagged With: 2020, COVID-19, DeborahWexler, Deep Focus, Deep Focus Issue 6, Letter from our Administrator

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