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Audiovisual Division Part of the American Translators Association

A Division of the American Translators' Association
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ATA 60 Recap: Roma: Intralinguistic conflicts – In Essence

January 29, 2020 By Webmaster

By Luz Gómez Interest in this in presentation arose when a variety of media sources focused on the linguistic and cultural angles of the Iberian subtitles in Alfonso Cuaron’s film Roma, and their subsequent infamy. Although a non-Spanish speaker might consider this matter superficial, it’s an excellent example of how two variants of a language […]

Filed Under: Deep Focus 5, Newsletter Tagged With: 2019, 60th ATA Conference, conferences, Deep Focus, Deep Focus Issue 5, Luz Gómez, Subtitling

ATA 60 Recap: Audiovisual Accessibility: What Translators Need to Know

January 29, 2020 By Webmaster

By Gabriela Ortiz This article is a summary of the presentation at the ATA Conference in Palm Springs and, as the title suggests, it is an introduction to audiovisual accessibility. It is arranged as a series of questions and answers to walk you through this field. Why should we care about accessibility? Two notions are […]

Filed Under: Deep Focus 5, Newsletter Tagged With: 2019, 60th ATA Conference, accessibility, Accessible Filmmaking, Audiodescription, Closed Captioning, conferences, Deep Focus, Deep Focus Issue 5, Gabriela Ortiz, live subtitling, Mara Campbell, SDH, Sign language, Subtitling, Surtitles

ATA 60 Recap: Cloud Subtitling: An Overview

January 29, 2020 By Webmaster

By Pablo Fernández Moriano Desktop subtitling tools have been with us for quite a while now, but what about the cloud? Is it possible to complete the subtitling process entirely online and with professional results? How well do the current online tools cater to the requirements of professional subtitling? What aspects and functionalities are important […]

Filed Under: Deep Focus 5, Newsletter Tagged With: 2019, 60th ATA Conference, conferences, Deep Focus, Deep Focus Issue 5, freeware, Pablo Fernández Moriano, software, Subtitling

ATA 60 Recap: Deadpool 2: translating an Rrated film from English into Castilian Spanish

January 29, 2020 By Webmaster

By Pablo Fernández Moriano When translating a film like Deadpool 2, several issues come into play that are determined both by the nature of the dubbing process and the very nature of the film. The dubbing process Spain is traditionally a dubbing country. Although subtitles are growing in popularity, the main localization process for distributing […]

Filed Under: Deep Focus 5 Tagged With: 2019, 60th ATA Conference, Adaptation, Castilian Spanish, conferences, Deadpool, Deep Focus, Deep Focus Issue 5, Dubbing, Pablo Fernández Moriano

On the Audiovisual Radar: ATA 60

January 12, 2020 By Webmaster

AVD-Related Presentations and Workshops on ATA60 October 24, 2019 Are you a CAD (Certified Audio Describer)? Joel Snyder This session offered an overview of the fundamentals of audio description and how interested individuals can become professional audio describers.   Subtitle Editing: Walking the Fine Line Between Red-Pen Pedantry and Facilitating Audience Immersion Vanessa Wells This […]

Filed Under: Deep Focus 5, Events, Newsletter Tagged With: 2019, 60th ATA Conference, accessibility, Accessible Filmmaking, Ana G. González Meade, Audiodescription, audiovisual interpreter, Closed Captioning, conferences, DeborahWexler, Deep Focus, Deep Focus Issue 5, Dubbing, interlingual real-time captioning, localization, opera supertitles, Pablo Romero-Fresco, Respeaking, SDH, software, Subtitling

Deep Focus 5: Editorial

January 12, 2020 By Webmaster

by Ana G. González Meade Dear readers: During the annual ATA60 Conference, we commemorated our second year attending as one of the official divisions. Yet this time around, for the first time, with the fabulous addition of our very own Distinguished Speaker, Pablo Romero-Fresco, who is a researcher, Honorary Professor of Translation and Filmmaking; author […]

Filed Under: Deep Focus 5, From the Editor, Newsletter Tagged With: 2019, 60th ATA Conference, Ana G. González Meade, conferences, Deep Focus, Deep Focus Issue 5, Distinguished Speaker, Letter from the Editor, Pablo Romero-Fresco

Deep Focus 5: Letter from our Administrator

January 12, 2020 By Webmaster

Learning and Breaking the Rules By Deborah Wexler After the ATA Conference this year, I stayed in beautiful Palm Springs for a couple of days to see the sights. I wasn’t disappointed with the three fantastic places I visited: the Indian Canyons, the Palm Springs Art Museum, and its Architecture and Design Center. In the […]

Filed Under: Deep Focus 5, From the Administrator, Newsletter Tagged With: 2019, 60th ATA Conference, creativity, DeborahWexler, Deep Focus, Deep Focus Issue 5, Letter from our Administrator, rules

Looking forward to ATA 60 with Distinguished Speaker Pablo Romero Fresco

November 6, 2019 By Webmaster

By Mara Campbell The AV Division is thrilled to have Mr. Pablo Romero Fresco as our first Distinguished Speaker in the ATA 60th Annual Conference this October in Palm Springs, California. Mr. Romero Fresco is a Ramón y Cajal researcher at Universidade de Vigo (Spain) and Honorary Professor of Translation and Filmmaking at the University […]

Filed Under: Deep Focus 4, Newsletter Tagged With: 2019, 60th ATA Conference, Accessible Filmmaking, Closed Captioning, deaf and hard-of-hearing, Deep Focus, Deep Focus Issue 4, interlingual real-time captioning, interpretation, live subtitling, real-time transcription, Respeaking, Subtitling

My experience as a mentee in the AVD mentoring program

November 6, 2019 By Webmaster

By Aída Carrazco Last year I attended my first ATA conference in New Orleans. It was a huge step for my professional development, and it changed my life. It was the first time I met face to face with fellow translators! I met people whom I can call friends now. I learned a lot, and […]

Filed Under: Deep Focus 4, Newsletter Tagged With: 2019, Aída Carrazco, Deep Focus, Deep Focus Issue 4, mentee, mentor, Mentoring Program, Subtitling

SubtitleNEXT Software Review

November 6, 2019 By Webmaster

By Ana Lis Salotti This is the third instalment of the AVD technology column. This time I’ll review SubtitleNEXT by Profuz Digital. SubtitleNEXT is an all-encompassing professional timed-text software with every advanced feature an expert subtitler could ever wish for—so much so that working with it for the first time may be daunting. This is […]

Filed Under: Deep Focus 4, Newsletter, Software Series Tagged With: 2019, Ana Salotti, Deep Focus, Deep Focus Issue 4, project management, Software Series, SubtitleNEXT, Subtitling

Top Five Things The Best Project Managers Know

November 6, 2019 By Webmaster

By Anastasia McGee There are Project Managers working in many industries these days. Localization and Dubbing Project Managers often have to coordinate people and files across the globe to complete the work for their clients on time. Let’s look at some of the things that Top Project Managers know and do to keep their projects […]

Filed Under: Deep Focus 4, Newsletter Tagged With: 2019, Anastasia McGee, Deep Focus, Deep Focus Issue 4, project management

Creative Reports for Localization Services

November 6, 2019 By Webmaster

By Ayam Refaat In the subtitling and dubbing field, translators need extra background information to help perfect their translations. Prior to translation, Creative English Editors carry out specific tasks aimed at improving the localization of their client’s content. They create various reports to help translators from different cultures remain consistent in their translation. The reports […]

Filed Under: Deep Focus 4, Newsletter Tagged With: 2019, Ayam Refaat, censorship reports, clearance reports, Deep Focus, Deep Focus Issue 4, KNP, localization reports, Netflix, Timed master templates

Errors? Not quite…

November 6, 2019 By Webmaster

By Radoslav Genchev Very often translators here and everywhere else are faced with presumably incorrect or erroneous translations, but this is not always the case. There are many factors to be taken into account. In translation, there are multiple errors that on second thought, do not appear as such. Here are some examples from translating […]

Filed Under: Deep Focus 4, Newsletter Tagged With: 2019, bulgarian, Deep Focus, Deep Focus Issue 4, errors, Radoslav Genchev, style guide, Subtitling

A little overview: Media For All Conference 2019

September 24, 2019 By Webmaster

By Sophie Ceneray I had the pleasure of attending the Media For All Conference (Complex Understandings) in Stockholm back in June 2019. It was three days packed with wonderful presentations and speakers, passionate audiovisual professionals, and excitement over a bubbling industry. The organizers did a fantastic job of keeping the conference on schedule while providing […]

Filed Under: Deep Focus 4 Tagged With: 2019, accessibility, Chinese, conferences, creative subtitling, Deep Focus, Deep Focus Issue 4, fansubs, immersive media, Media for All 8, OPERA Project, Quality, SDH, Sophie Céneray, Spanish, standards, Stockholm University, Thai, visually impaired

On the Audiovisual Radar

September 18, 2019 By Webmaster

AVD Members Contributions @ 2019 Conferences MATI (Midwest Association of Translators and Interpreters) 16th Annual Conference Deborah Wexler September 7, 2019 Chicago, Illinois Demystifying the job of the Audiovisual Linguist In this presentation, you will learn about the different jobs performed by audiovisual linguists, including subtitling, dubbing, lektor, closed-captioning, SDH, audio description, re-speaking, simultaneous subtitling, […]

Filed Under: Deep Focus 4 Tagged With: 2019, Ana G. González Meade, conferences, DeborahWexler, Deep Focus, Deep Focus Issue 4, Intermedia conference, MATI, Media for All 8, NOTIS, Speech recognition softwares, Stockholm University

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